$3.2M USD by Blackbird, Neo & Co-Ventures

$3.2M USD by Blackbird & Neo

Making organic marketing as measurable as paid

Making organic marketing as measurable as paid
Making organic marketing as measurable as paid

Attribute every sale from organic social media.

Re-target engaged customers with exactly what they 'like'.

The first attribution tool for organic social media. Re-target customers with exactly what they 'like'

Data & attribution

See exactly what's converting

See exactly what's converting

See exactly what's converting

We help you determine your ROI from every post. We provide the data on what content is actually converting so you can better allocate your budget.

We provide data on which content is actually converting so that you can better allocate your budget & ensure a positive ROI.

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Real-time attribution

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No affiliate links or codes

amanda.smythe@gmail.com

amanda.smythe@gmail.com

New customer from Instagram

sashastevens1@hotmail.com

sashastevens1@hotmail.com

Existing customer from TikTok

rachel@kellygroup.com

rachel@kellygroup.com

New customer from Instagram

Rebecca

Marketing & insights

See exactly who's converting

See exactly who's converting

See exactly who's
converting

See exactly who's converting

Our AI engine tells you exactly who's engaging with your brand whenever you post or are tagged in a post. We also provide data on those who haven't converted to re-market the exact products they're interested in to them again.

Our AI engine tells you exactly who's engaging with your brand whenever you post or are tagged in a post. We also provide data on those who haven't converted to re-market the exact products they're interested in to them again.

End-to-end funnel

Personalized re-marketing

You'll love Lava

Like Triple Whale, but for Organic Attribution

Like Triple Whale, but for Organic Attribution

Unlock your ecommerce strategy with first-party data.

Understand your customers and what they want.

Unlock your ecommerce strategy with first-party data. Understand what your customers want.

Authentic Attribution

We don't use affiliate links or codes to track attribution, making it authentic

Real Attribution

Authentic Attribution

We don't use affiliate links or codes to track attribution, making it authentic

Real Attribution

Authentic Attribution

We don't use affiliate links or codes to track attribution, making it authentic

Real Attribution

Optimized Budget Allocation

We tell you what's actually converting so you can better allocate your budget

Reduce spend

Optimized Budget Allocation

We tell you what's actually converting so you can better allocate your budget

Reduce spend

Optimized Budget Allocation

We tell you what's actually converting so you can better allocate your budget

Reduce spend

No coupon leakage

Without codes & links, there's no leakage to coupon sites. This means less discounting and genuine attribution

Reduce spend

No coupon leakage

Without codes & links, there's no leakage to coupon sites. This means less discounting and genuine attribution

Reduce spend

No coupon leakage

Without codes & links, there's no leakage to coupon sites. This means less discounting and genuine attribution

Reduce spend

Enhanced Customer Insights

We provide in-depth insights, intuitive data visualization, and customizable segmentation to streamline analytics

Re-marketing data

Enhanced Customer Insights

We provide in-depth insights, intuitive data visualization, and customizable segmentation to streamline analytics

Re-marketing data

Enhanced Customer Insights

We provide in-depth insights, intuitive data visualization, and customizable segmentation to streamline analytics

Re-marketing data

Data-Driven Decisions

Stop guessing who your customers are and what they want. Our reports help brands make better business decisions and drive profitability at scale.

Re-marketing data

Data-Driven Decisions

Stop guessing who your customers are and what they want. Our reports help brands make better business decisions and drive profitability at scale.

Re-marketing data

Data-Driven Decisions

Stop guessing who your customers are and what they want. Our reports help brands make better business decisions and drive profitability at scale.

Re-marketing data

Cross-device & multi-channel

Track and attribute user interactions across multiple devices accurately to see the complete picture and user-journey

Real Attribution

Cross-device & multi-channel

Track and attribute user interactions across multiple devices accurately to see the complete picture and user-journey

Real Attribution

Cross-device & multi-channel

Track and attribute user interactions across multiple devices accurately to see the complete picture and user-journey

Real Attribution

Testimonials

Join other marketing leaders who are stoked about Lava

Join other marketing leaders

Vinay Menda

Co-founder - Blank Street

“This is essentially giving brand marketers a superpower. If this data is very clean and accurate, this is genius. If you could market to those people [who have already engaged]... wow”

Vinay Menda

Co-founder - Blank Street

“This is essentially giving brand marketers a superpower. If this data is very clean and accurate, this is genius. If you could market to those people [who have already engaged]... wow”

Vinay Menda

Co-founder - Blank Street

“This is essentially giving brand marketers a superpower. If this data is very clean and accurate, this is genius. If you could market to those people [who have already engaged]... wow”

Vinay Menda

Co-founder - Blank Street

“This is essentially giving brand marketers a superpower. If this data is very clean and accurate, this is genius. If you could market to those people [who have already engaged]... wow”

Caleb Madsen

VP of Growth - Win Brands Group

"Obviously, this is something that I would love. I think any marketer would want this. It’s awesome."

Caleb Madsen

VP of Growth - Win Brands Group

"Obviously, this is something that I would love. I think any marketer would want this. It’s awesome."

Caleb Madsen

VP of Growth - Win Brands Group

"Obviously, this is something that I would love. I think any marketer would want this. It’s awesome."

Caleb Madsen

VP of Growth - Win Brands Group

"Obviously, this is something that I would love. I think any marketer would want this. It’s awesome."

Joshua Kessel

Marketing Lead - Butter Insurance

"All marketers would love to get their hands on this data, it’s so powerful"

Joshua Kessel

Marketing Lead - Butter Insurance

"All marketers would love to get their hands on this data, it’s so powerful"

Joshua Kessel

Marketing Lead - Butter Insurance

"All marketers would love to get their hands on this data, it’s so powerful"

Brent Vartan

Managing Partner - Bullish

"I'm in for anything that starts giving our companies more first party data and better control over customer relationship management. I’ve been begging for this for a long time."

Brent Vartan

Managing Partner - Bullish

"I'm in for anything that starts giving our companies more first party data and better control over customer relationship management. I’ve been begging for this for a long time."

Brent Vartan

Managing Partner - Bullish

"I'm in for anything that starts giving our companies more first party data and better control over customer relationship management. I’ve been begging for this for a long time."

Brent Vartan

Managing Partner - Bullish

"I'm in for anything that starts giving our companies more first party data and better control over customer relationship management. I’ve been begging for this for a long time."

Genuine ROI from Social Media

Attribution for social media without inauthentic affiliate links or codes

Sierra

Stephanie

Genuine ROI from Social Media

Attribution for social media without inauthentic affiliate links or codes

Sierra

Stephanie

Genuine ROI from Social Media

Attribution for social media without inauthentic affiliate links or codes

Sierra

Stephanie